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You need to make sure that the environment will be absolutely safe for the people who take part in the event. The best thing to do is to talk with the staff of the venue you are renting to learn more about safety measures. If you have any specific concerns, let them know and the staff of the venue you rented should be able to make some accommodations to address your concerns. If you have not selected a venue yet, make safety an important criteria when comparing your different options.
You need to review the different activities planned during the event and make sure there are no risks of injuries for the people involved. You should also make sure that there are no risks of causing damages to the facility you are using for the event. If necessary, ask some colleagues to test some of the activities to make sure you are not overlooking any risks. Don’t hesitate to make a few changes to the organization of the event to increase the safety of the participants or to reduce the risks of causing damages to the venue.
Risks management also includes making sure that a profit will be generate from the event. If the event is organized to increase awareness for the brand of the company you work for, you need to make sure this goal will be accomplished. Talk with everyone who is working on the event to make sure you fully understand the goals. Run different simulations to assess how much money will be generated or how many potential customers the event will allow the brand to reach out to.
You need to keep a close eye on the budget of the event to avoid over spending and not generating a profit. If the goal of the event is to reach out to potential customers and make sure they develop a positive image about the brand, find out how much money should be invested per potential customer for the event to be interesting. Look for unnecessary expenses that can be cut if you believe the event will end up costing too much.
You also need to take workers stress into consideration as well as the overall image participants will get of the brand you work for. Communicate with workers as much as possible to make sure they can handle the event and don’t hesitate to have more people work on the event to reduce stress. The best way to make sure participants will get a positive image of the brand is to pay attention to details.
Risk management should be an important aspect of event planning. You should learn more about risk management and methods you can use to make sure the event goes as planned.